Dynamic database keeps supply chain current and relevant

Solution

2Plus2 teamed with Dreyer's Foodservice division to develop a database-driven feature for the website that would import data from a spreadsheet into SQL tables that drive the display of detail product images, nutritional information, and ingredients, including allergy alerts where applicable. In addition to current product information, the site provides product recommendations by operator segments as well as information about equipment and merchandising. Full color PDF catalogs can be downloaded from the site.