Powerful educational resource makes career choices easier for teens

Solution

2Plus2 designed a Flash Demo introducing the inclusive functionality of MyRoad.com to a young audience. Typography, graphics and a rhythmic custom soundtrack overlap to create an unforgettable first-impression. The piece stylishly depicts MyRoad.com as an integrated, personalized online resource for college students. Enhanced by a rhythmic custom soundtrack composed with Sound Forge and Acid Pro, the movie introduces each main section and associated functionality in a fun way. The site boasts a Personality Test called "I.D. Me" along with several widgets to help young adult imagine possible careers. Powered by a vast database of colleges, majors, and careers, students can learn degree requirements as well as the best schools in the country for any given major. In addition, there is a back-end admin site for career counselors to manage groups of students.

The piece was featured on the Home page of the website as well as used as an independent sales piece attracting sponsors and school subscriptions.